Know Your Visitors
From their location, time visited and pages viewed, right down to individual click paths, Web Analytics allows you to drill deeper on every potential customer visiting your site.
Live Activity Reports
See how many people are on your site right now, where they came from, and what they're viewing. With Real-Time, you'll know whether new content on your site is working for you.
Web Analytics is a powerful reporting platform making it easy to measure and understand engagement on your site. Create customized reports with just a few clicks.
See how all your digital marketing channels work together to bring visitors to your site. Find out how many customers are visiting your site and how many are converting to sales, sign ups, inquiries or whatever it is you wish to track.
The web is becoming a social place and Web Analytics can measure the success of your social media. You can analyze how visitors interact with sharing features (Facebook, Twitter, Google+) on your site and how they engage with your content.
Web Analytics content reporting helps you understand which parts of your website are performing well and which pages are most popular so you can modify and create a better experience for your customers.
Mobile traffic via smartphone and tablets is quickly catching up to regular web traffic, and it is now vital to track how they drive business to you. Web Analytics helps marketers win across screens and devices by giving you insights to relevant analytics and trends.
Gain insight into your advertising campaigns by learning how well your digital channels are performing across social, mobile, search and display ads. Link your website activity to your marketing platforms to get the complete picture and improve your advertising performance.